The concept of online advertising is still really in its infancy. While it is getting more sophisticated most of us still think of those annoying banner ads as online advertising. But as the recent viral campaign for Dexter shows there is a world of opportunity in how you can reach an audience. The following site Global Rich List is a case in point. It asks you find out how rich you are in terms of the Global Rich list. You don't really know why they are asking but its kind of fun to find out. I was in the top 1% of the world!
Anyway its actually for the Care charity, and its kind of cool how it encourages you to realize your own wealth and perhaps your ability to share it with the less fortunate.
Check it out.
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